Bosch announces selection of Vitor Gregorio as North American regional president for Bosch Thermotechnology

Londonderry, N.H. – Robert Bosch LLC has announced a successor to retiring Bosch Thermotechnology Regional President Richard Soper. Vitor S. R. Gregorio now leads North American operations for the Thermotechnology division’s heating-cooling and domestic hot water product offerings.

The appointment marks Gregorio’s return to the company’s heating and cooling business after starting his career with Bosch Thermotechnology in Latin America in 1998. He started working for Bosch as a trainee sponsored by Portugal’s Ministry of Economy. He was subsequently hired by Bosch and served with the Thermotechnology, Power Tools and Automotive divisions in Chile, Argentina and Brazil. 

He was transferred to Thermotechnology’s Vulcano Termodomesticos division in his home country of Portugal (1999-2000) to manage product exports to Latin America, and was then assigned to Argentina (2001-2003) as the Thermotechnology’s division’s commercial manager, responsible for the start-up of Bosch heating and hot water operations there.

From 2004 through 2011 he was assigned to Brazil and Argentina for Bosch’s Automotive Aftermarket division, rising to the position of regional director, responsible for sales, marketing, logistics, purchasing and after sales for the Argentinian market.

2011 brought Gregorio back to Brazil where he served as vice president sales for Robert Bosch Latin America’s Power Tools division, responsible for country sales rep organizations and local distributors throughout the continent as well as for international key accounts. He also oversaw mergers/acquisitions for Power Tools in Latin America. He served in this capacity until early this year when he was tapped to take over the Thermotechnology division for North America.

Gregorio, a native of Covilhã, Portugal, holds an undergraduate degree in business administration from the Universidade Beira Interior, Covilhã, Portugal, engaged in post-graduate work in negotiation at the Universidad Catolica in Buenos Aires, Argentina, and graduated Magna Cum Laude with a master’s of business administration degree from the IAE Universidad Austral Business School in Pilar, Argentina with an immersion program in the U.S. He is married and has two children.

“At only age 39, Vitor brings tremendous cross-divisional experience to his new position with a growing division,” said Thomas Bauer, member of the Bosch Thermotechnology Board of Management in Wernau, Germany. “He not only has deep experience with multiple Bosch divisions, but also with varying business models and a range of operational functions. He is a worthy successor to Richard, and we look forward to his expertise and experience in service to our North American Thermotechnology business.”

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