ServiceTitan, Customer Lobby Partner to Help Contractors Improve Customer Retention
ServiceTitan’s software combined with Customer Lobby’s application will power home services businesses to greater productivity and customer retention.
ServiceTitan has partnered with Customer Lobby, a company that helps businesses generate more repeat customers and online reviews.
It is seven times more expensive to acquire a new customer than to retain an existing one, and this integration will enable home service businesses to automate communication with past customers and retain them.
“The integration of Customer Lobby with ServiceTitan helps home services businesses leverage their customer data to better communicate with past customers,” said Ted Paff, CEO of Customer Lobby. “Together, we help our customers take retention marketing to the next level, resulting in increased repeat business and more online reviews.”
ServiceTitan is a powerful platform combining call booking, scheduling, dispatch, mobile field services, invoicing, payroll, accounting and reporting. Through this integration with Customer Lobby, home service businesses can now easily combine the two platforms. Integration of the two platforms takes just a few minutes, and once completed, ServiceTitan immediately starts sending data to Customer Lobby to analyze and create a unique customer retention program.
The program also does the following:
- Predicts when customers are most likely to need service through the Direct Connect app within Customer Lobby.
- Automatically sends customers business branded, personalized postcards reminding them it’s time for service.
- Emails customers at the optimal time to reinforce the postcard reminder.
Another significant advantage is that the integration also enables businesses to automatically ask customers for reviews once they've transacted business. This results in more reviews on Google, Yelp, Facebook and across the web. Reviews are a top five search ranking factor for local businesses, according to a Search Engine Watch study from 2016.
“World-class home services businesses throughout the U.S. and Canada use ServiceTitan to improve sales, streamline operations and keep customers happy,” said Ara Mahdessian, CEO of ServiceTitan. “With the integration of Customer Lobby software, these businesses can provide a truly compelling experience for their customers. That great experience directly translates into customer retention.”